Privacy Policy

Last updated: April 2026

Introduction

ProcureAxis Group ("we," "us," "our," or "Company") is owned and operated by SM Viral Brands LLC and is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website and use our services.

Please read this Privacy Policy carefully. If you do not agree with our policies and practices, please do not use our services. Your use of our website and services constitutes your acceptance of this Privacy Policy.

Data Collection

We collect information in various ways, including:

Information You Provide Directly

  • Contact information (name, email address, phone number)
  • Business information (company name, industry, project details)
  • Account credentials and preferences
  • Communication content when you contact us via forms, email, or phone
  • Payment and billing information
  • Feedback, reviews, and inquiries

Information Collected Automatically

  • Device information (browser type, IP address, operating system)
  • Browsing behavior (pages visited, time spent, links clicked)
  • Location data (approximate location based on IP address)
  • Usage analytics and interaction patterns
  • Cookies and tracking technologies

Use of Your Information

We use the information we collect for the following purposes:

  • Providing, maintaining, and improving our services
  • Processing transactions and sending related information
  • Responding to your inquiries and providing customer support
  • Sending promotional communications, newsletters, and updates (with your consent)
  • Analyzing usage patterns to improve user experience
  • Detecting, preventing, and addressing fraud and security issues
  • Complying with legal and regulatory obligations
  • Personalizing content and recommendations
  • Conducting research and analytics

Use of Cookies

We use cookies and similar tracking technologies to enhance your browsing experience and understand how you use our website.

Types of Cookies We Use

  • Essential Cookies: Required for basic website functionality, security, and authentication
  • Performance Cookies: Collect information about how you use our site to improve performance and user experience
  • Analytical Cookies: Help us understand visitor behavior and optimize our services
  • Marketing Cookies: Allow us to display relevant content and track the effectiveness of our marketing campaigns

Managing Cookies

Most web browsers allow you to control cookies through their settings. You can choose to accept or reject cookies, or be notified when a cookie is set. However, blocking cookies may affect your ability to use certain features of our website. For more information about cookies, visit www.allaboutcookies.org.

SMS Disclosure

We are committed to protecting the privacy of mobile phone information provided to us:

Mobile information will not be shared with third parties or affiliates for marketing or promotional purposes. Text messaging originator opt-in data and consent information will not be shared with any third parties.

Opt-Out: You can opt out of receiving SMS communications at any time by replying "STOP" to any text message from ProcureAxis Group. You will receive a confirmation message indicating that you have been unsubscribed.

Message Frequency: Message and data rates may apply. ProcureAxis Group will send SMS messages for project updates, important account information, and service notifications.

Terms: By providing your mobile phone number, you consent to receive text messages from ProcureAxis Group related to your account and services.

Sharing of Information

We do not sell, trade, or rent your personal information to third parties. However, we may share information in the following limited circumstances:

  • With service providers who assist us in operating our website and conducting our business
  • With business partners for legitimate business purposes (with your consent)
  • When required by law, court order, or government authority
  • To protect against fraud and enforce our agreements
  • In connection with a merger, acquisition, or sale of assets (with notice to affected users)

California Consumer Privacy Act (CCPA) Compliance

If you are a California resident, you have specific rights under the CCPA regarding your personal information:

Your CCPA Rights

  • Right to Know: You have the right to request what personal information we collect about you and how it is used
  • Right to Delete: You may request that we delete your personal information (with limited exceptions)
  • Right to Opt-Out: You can direct us not to sell or share your personal information
  • Right to Non-Discrimination: We will not discriminate against you for exercising your CCPA rights
  • Right to Correct: You have the right to request correction of inaccurate personal information

How to Exercise Your Rights

To submit a CCPA request, please contact us at sales@procureaxisgroup.com. We will verify your identity before responding to your request and will respond within 45 days.

General Data Protection Regulation (GDPR) Compliance

If you are located in the European Union or the United Kingdom, your data is protected under the GDPR. We process your information on the basis of:

  • Your explicit consent
  • Performance of a contract with you
  • Compliance with legal obligations
  • Protection of vital interests
  • Our legitimate business interests

Your GDPR Rights

  • Right of access to your personal data
  • Right to rectification of inaccurate data
  • Right to erasure ("right to be forgotten")
  • Right to restrict processing
  • Right to data portability
  • Right to object to processing
  • Rights related to automated decision-making and profiling

Data Protection Officer

To exercise your GDPR rights or for data protection inquiries, please contact us at sales@procureaxisgroup.com.

Data Security

We implement appropriate technical, administrative, and physical security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:

  • Encryption of data in transit using SSL/TLS protocols
  • Secure storage of sensitive information
  • Restricted access to personal data on a need-to-know basis
  • Regular security assessments and updates
  • Employee training on data protection practices

However, no method of transmission over the internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

Retention of Information

We retain your personal information for as long as necessary to provide our services, comply with legal obligations, and resolve disputes. The retention period may vary depending on the type of information and the purpose for which we use it. When information is no longer needed, we securely delete or anonymize it.

Third-Party Links

Our website may contain links to third-party websites. This Privacy Policy does not apply to those external sites, and we are not responsible for their privacy practices. We encourage you to review the privacy policies of any third-party websites before providing your information.

Children's Privacy

Our services are not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have collected information from a child without parental consent, we will take immediate steps to delete such information.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. We will notify you of material changes by updating the "Last updated" date at the top of this page. Your continued use of our website following the posting of changes constitutes your acceptance of the updated Privacy Policy.

Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us:

Email: sales@procureaxisgroup.com

Company: ProcureAxis Group (owned and operated by SM Viral Brands LLC)

We will respond to your inquiries within 30 days or as required by applicable law.